Study explores perceptions of protein sustainability among diet groups

Perceptions of protein sustainability varied "significantly" between meat-reducers and regular meat-eaters.

A recent study investigated how dietary preferences influence perceptions of protein sustainability, comparing reduced animal-based dieters (RABs) with non-dieters (NDs). The research surveyed 541 participants, primarily urban, educated women aged 18–39, responsible for household food decisions. Participants evaluated the sustainability attributes of eight common protein sources, considering factors like healthiness, environmental friendliness,…