Combined refrigerated and frozen plant-based alt-meats generated $103.1 million in sales in August — a five-week period ending Sept. 1. Sales reflects Circana’s expanded MULO+ universe that includes additional retailers that were previously not represented in the data. These retailers include retailers in the e-commerce, grocery, club, direct-to-consumer delivery and other channels.
That $103.1 million represents a decrease of 6.3% year-on-year. Unit sales reflected the most pressure, down 11.0%. After three years of double-digit declines, dollars and volume…