Ads questioning the health impacts of plant-based meat have hurt its standing with consumers.
Center for Consumer Freedom
Margarine has a long history of fighting (and beating!) a deep-pocketed protectionist agricultural lobby. But can alt-meat makers learn anything from the past?
Despite a national margarine tax and state laws designed to prevent its sale, margarine experienced a huge surge in popularity when butter was being rationed during World War II. The increase parallels the skyrocketing popularity of plant-based meat during covid-19 conventional…
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