Alt-Meat managing editor Melissa Sorrells on her favorite movie as a tot and how it relates to today's alternative protein business.
Photo credit: Getty Images
Growing up, my favorite movie was The Wizard of Oz, and whenever I see a headline touting the death of the alt-meat industry, I remember the citizens of Munchkinland dancing around the town square, celebrating the death of the Wicked Witch.
But while the past several months clearly haven’t been kind to the plant-based meat sector, I don’t believe that flagging sales and scaredy-companies exiting the industry are a death knell.…
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