Post-pandemic and post-Trump, alt-meat social media changed its focus dramatically.
Believe it or not, consumer attention to alternative protein topics follows big policy talk in Washington. Mirroring the change of administrations, The Intel Distillery found that mainstream social media attention to alternative proteins shifted substantially in the first quarter compared with last year. After President Biden put climate policy in the spotlight, discussions of the environmental impact of food followed. Articles covering Bill Gates’ recommendation of meatless burgers (…
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