Deja vu: Double-digit monthly declines for alt-meat retail sales

Meat analogue sales through retail stores continued their deceleration in October.

Combined refrigerated and frozen plant-based meat alternatives generated $74.4 million in the four weeks ending October 29, 2023. This was down 12.1% year-over-year, according to Circana point-of-sales data for the conventional multi-outlet channels (grocery, mass/supercenter and club). Unit and volume pressure for combined frozen and refrigerated meat alternatives intensified versus the 52-week look shown below, despite lapping the prior-year declines.